Happy birthday!! Today Nicely Made in China (NMiC) celebrates its second birthday. On 22nd April 2010 the new website bearing the unlikely name with ‘Nicely Made’ and ‘China’ in the same sentence, raised a few eyebrows and recorded its first visits – 13 to be precise – from 9 unique visitors. Two years later we are proud to report over 100,000 visits – from 74,000 unique visitors!
2 years is a long time by Internet standards. Our proudest achievement is that over the last 24 months Nicely Made in China has become a reference point for those searching for quality products made in China.
But a lot more has happened too. On the editorial front we have introduced several new features. Have a look at the videos on Daniel Meller’s Creativculture - we intend to make video a regular feature of Nicely Made in China. Our recently launched « expert’s corner » aims to help readers gain a deeper knowledge on specialist subjects. The first two on jewellery and travel have been a great success and we are busy preparing the next for publication very soon.
We now publish in four languages, with German being the most recent addition (to English, Mandarin and French). Naturally, this means that Nicely Made in China’s articles are attracting many more readers based in Germany.
Significantly, Nicely Made in China now has a sister website – Partners.NicelyMadeinChina.com – where we publish interviews with our all-important sponsors. We take this opportunity to say a special ‘thank you’ to them. Throughout the last 24 months, with their creativity and unique products, they have helped shape Nicely Made in China, and they deserve special mention here: travel agency Travel-Stone, Shanghai Trio (handbags & travel accessories), luxury bed linen maker Rouge-Baiser, Hong Kong business centers Centre O, Hong Kong French bookstore Parentheses and relocation company Links Moving. We are happy to share that we have a healthy queue of prospective companies waiting in the aisle to join this select group of quality producers.
2011 saw NMiC venture into e-commerce for the first time, with our partners Khunu, the yak wool sweater company. The results, if modest, have been encouraging, with buyers spanning the world from Australia to USA.
Social networks have helped enormously to reinforce Nicely Made in China’s community. Our Facebook page now welcomes 611 fans, our Twitter account enjoys the company of 162 followers and our brand new Weibo account links us with our Chinese readers.
As we look forward to continued growth, we expect the next 12 months to be as exciting as the past 24. We will continue to tempt you with unusual new products and welcome new readers in search of the best that China has to offer. We thank you for your continued loyalty and interest.