Chinese sneakers are making a remarkable come back on the world fashion scene with a few historical brands competing for attention. Shulong is not a historical brand but its shoes come from a long tradition of shoe making. The company has been on the market for only 3 years and Nicely Made in China wanted to know more about it. Brice Genin, Shulong general manager, accepted to talk to us to explain to our readers how Shulong mixes something old – the classic Chinese sneaker- with the new technologies to turn it into a successful product. Read the rest of this entry »
China news on quality products, lifestyle, design and services.
This week Nicely Made in China stays in Shanghai to introduce its second -but very different- shoe designer: Denise Huang owner and designer of Suzhou Cobblers moved back to Shanghai from Hong Kong in 2003 with a business idea. Denise kindly accepted to answer a few questions from NMiC and talked about tradition, modernity and a good looking rooster. Read the rest of this entry »
This week Nicely Made in China (NMiC) is happy to feature its first shoe designer. Londoner, Alison Mary Ching Yeung, half-Chinese, half-British, created the brand Mary Ching in 2009 in Shanghai . On her way to becoming the « Louboutin of Shanghai » (according to French fashion magazine ELLE) Mary Ching has become in a short time a much sought after brand by fashionistas in China and beyond. It has already caught the eye of stars such as Beyonce, Cameron Diaz and Zhang Ziyi. In a fast-paced phone interview, Alison tells NMiC what drove her to design shoes. Read the rest of this entry »